From promotions and product branding, to information and warning notices, we produce the highest-quality self-adhesive labelling in Nottinghamshire and Lincolnshire, and across the UK, at highly-competitive prices.
We pride ourselves on the calibre of our beautifully produced labels, which can be created in a variety of styles and finishes, from standard white all the way through to eye-catching foil, matt or gloss, and even over-laminated for extra protection against chemicals, water and UV rays. From time to time, we’d like to tell you more about customers, why they come to us, and the type of solutions and results that we create.
Gadsby’s Bakery, Southwell, Newark
Gadsby’s, a large bakery, with a rich tradition, provide bread, rolls, cakes and confectionery to Co-op stores across the country. Bakery Manager, Peter Gault, approached us about how we could help Gadsby’s increase the impact of a range of cakes through high-quality, visually striking labelling, which would ultimately help to increase sales.
Gadsby’s required a four-colour label to enhance the product, but due to the variety of labels being produced (different recipes each month) needed as efficient and cost-effective process as possible. For this reason, we moved away from the conventional flexo process and created the labels digitally, which provided greater flexibility.
Peter said: “The labels look amazing and the impact on the product has been significant, with an increase in sales throughout the stores.”
Gadsby’s were particularly impressed with the look and feel of the labels, which include hi-resolution photography. They are now keen to add many more varieties over the coming months.
Croft Printing is well established as an experienced printing and labelling business, with almost 30 years’ experience providing self-adhesive labelling in Nottinghamshire and lincolnshire. During that time we have developed a reputation for producing oustanding products, working with some of the UK’s largest companies, across a range of sectors.